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Design Ideas for Your Custom Printed Envelopes

 


Customized materials from your business help project your company’s image and build your brand. Are you looking for envelope design ideas for your business? Look no further than the expertise of the experienced, trusted professionals at Rite Envelope & Graphics.

 Rite Envelope & Graphics provides superior custom envelope design and custom envelope printing services that are guaranteed to set your company apart from the crowd. Whether you’re interested in creating the perfect custom envelope for sending out promotional materials, important business-related documents, sales coupons and related materials, or even an invitation to a company event, you need to know your options in order to make the best selection for your brand moving forward.

 We’ve rounded up some great suggestions and design ideas to help you plan your custom printed envelopes to perfection.

 Don’t Overdo It

While you definitely want to design creative business envelopes, you don’t want the colors, font, or kind of envelope to be “too much,” overwhelming and/or confusing the recipient. Choose your font, colors, type/size of the envelope, and logo display carefully, considering how each aspect looks when all of the information is together on one envelope.

·         Text. Your text needs to be clear and legible—you want to ensure that the recipient, be it a potential client or prospective colleague, is able to read your contact information so that they don’t have trouble getting in touch with you. 

·         Colors. Your color(s) need to give your card enough to set it apart from the competition, but not so “loud” that it overwhelms the rest of the information on the envelope.

·         Logo Alignment. Review the proof of the envelope carefully to ensure the information isn’t off-center or running off of the corner of the envelope. You want to appear polished and professional with all business-related communication materials that you disperse, and sending out envelopes with errors or flaws does not send the message you will want to project.

·         Type of envelope—consider the size and style of envelope that will best suit your company’s individual needs. Research has shown that people immediately associate  “window” envelopes with bills—and that’s usually not a good thing.

o   Think of the size you’ll need to accommodate the contents you’ll be using them for, in addition to the tone you want to set and the proportions that will work best for you. The customer service team at Rite Envelope & Graphics is always available to assist you in determining which envelope solutions will suit you perfectly.

·         Are you planning on sending a specific type of company correspondence? If you’re sending something like an invitation to a business-related event, be sure that all of the pertinent information is included and easy to locate on the envelope, so that the person on the receiving end doesn’t become frustrated and dismiss the important event you are extending an invitation to. The last thing you want when delivering business-related correspondence is to turn the recipient off and create a negative impression of the way you do business. Make your custom printed envelope design clear, creative, and all-inclusive when it counts.

 Get Creative

In a time where virtually all marketing and communication materials seem to be going digital, it’s refreshing to have a tangible, physical envelope to hold. Take advantage of the resurging popularity of paper products in a seemingly paperless world by creating custom envelopes that are truly creative (while being careful not to overdo it!).

 The key is to design an envelope that is clean, polished, and professional, while also conveying your brand’s unique image and services to all those who receive it. Add a dash of panache that will both impress the recipient as well as get the job done, delivering the materials inside flawlessly. Here are some simple ways to add a creative touch to your custom printed envelopes:

·         Frame the edges—highlighted or colored borders can add that perfect punch of a little something extra while framing your information.

·         Side splash—a side splash feature is a great way to incorporate added colors, images, and/or logos to strengthen the delivery of your business’s name and message. Since the side splash will only cover one side, it frees up the remainder of the envelope to be simpler. By keeping the side splash to under ¼ the total length of the side of the envelope it is placed on, you don’t risk overpowering the entire envelope with this added touch.

·         Landscape—this envelope design technique is a great way to balance making a lasting impression on your recipients without making the text difficult to read. The full face of the envelope will be in color, making your envelope more memorable.

·         Line highlights—adding lines around certain portions of text on your customized business envelope design allows you to emphasize and draw attention to certain information (names, addresses, logos, etc.) that you want to stand out to the recipient. It is an easy way to add a livelier dynamic to an otherwise classic, clean envelope.

·         Cornice—add a piece of classical, architecturally-inspired flair to your customized company envelope design for a sense of simple sophistication. A cornice is an understated, elegant touch that ups the “wow” factor effortlessly.

 And there you have it! In addition to all of the creative design ideas and guidelines for your custom printed envelopes listed above, Rite Envelope & Graphics can help you make your vision a reality for an array of other printing needs. Let these printing professionals, in business since 1994, tailor the design and printing process to your unique specifications. Rite Envelope & Graphics isn’t just limited to creating and printing custom envelopes, either—they specialize in the following products as well:

·         Brochures

·         Business cards

·         Saddle-stitch booklets

·         Direct mail printing

·         Commercial printing

·         Postcards

·         Company letterhead

·         Custom pocket folders 

…     and more! The possibilities are endless when you enlist the creative, dynamic minds at Rite Envelope & Graphics. Reach out to them today, or visit https://ritegraphics.com/ to get started designing your custom printed envelopes today. You won’t regret it! 

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